Social media. Email. Search Engine Optimization. Display advertising. The variety of digital marketing options can seem endless. Your budget, however, is anything but infinite. So, where should you spend your limited marketing dollars to get the best bang for your buck? Start by matching your goals to the most effective digital marketing channels.
Marketing, Sales and Marketing, Business
No matter what new digital marketing trends and tools you may have heard about, content is still king. But the way companies are creating, using, and testing the effectiveness of their digital assets continues to undergo big changes.
From the digital marketing channels used to methods for building relationships with prospective customers, content marketing today is evolving to satisfy new consumer shopping habits and expectations. If you want to keep pace, our top 5 digital marketing trends for 2022 highlight some of the best ways to connect with your consumers and drive results.
Marketing, Business
¿Hablas español? Mastering the basics of the Spanish language provides you with a valuable tool for commerce and cultural connection. It is the official language of 20 countries. But it is by no means a “foreign” language. There are more people who speak Spanish in the U.S. than in Spain. Keep reading for some additional facts illustrating the importance of learning Spanish for business.
Business and Technology, Business
Business analysts may well be the unsung superheroes of every project. They work to understand organizations thoroughly and then figure out how to make them better. In other words, they can take companies from where they are to where they want to be. Whether you’re considering a career as a business analyst, looking to take your skills to the next level, or wondering how to identify first-rate talent for your company, read on to learn more about the top five traits of effective business analysts.
Business and Technology, Business
From watching goofy dog videos on YouTube to catching up with far-flung friends on Facebook to sharing family vacation snaps on Instagram, social media has become thoroughly ingrained in our daily lives. Yet many business owners haven’t made the leap from engaging personally to profiting from it professionally. Are you one of them? Fear not. We’ll show you how to use social media marketing to grow your business.
Business and Technology, Marketing, Business
Are you a social media maven who lives for likes, comments, and follows? Do you dream of getting paid to spend the day on Facebook and Instagram? Do you possess both an analytical mind AND creative flair? You could be a natural for a career in digital marketing! Whether you’re just starting out or looking for a career change, we’ll show you how to get into digital marketing without a degree.
Business and Technology, Marketing, Business
Does technology slice through your workplace like a double-edged sword? On the one side, it makes your job so much easier. On the other side, keeping up with the latest apps, gadgets, software, and networking options cuts into your schedule so relentlessly, it’s almost a second full-time job. To gain the benefits of tech without being overwhelmed by the innovations flooding the marketplace, we’ve curated a list of the best apps and resources for business professionals. These tried-and-true recommendations for your android or iPhone will sharpen your everyday operations, from payroll to office party invitations, no matter where business takes you. Ready to get scrolling?
Professional Development, Business