Business and Technology

From watching goofy dog videos on YouTube to catching up with far-flung friends on Facebook to sharing family vacation snaps on Instagram, social media has become thoroughly ingrained in our daily lives. Yet many business owners haven’t made the leap from engaging personally to profiting from it professionally. Are you one of them? Fear not. We’ll show you how to use social media marketing to grow your business.

If you’re in the technology field, Microsoft certifications are an omnipresent part of the professional landscape. Some employers swear by them. Others, not so much. At the end of the day, are they worth it? The short answer is: Yes. In spite of the love-hate relationship, there are many benefits of Microsoft certifications for both employees and employers.

Are you a social media maven who lives for likes, comments, and follows? Do you dream of getting paid to spend the day on Facebook and Instagram? Do you possess both an analytical mind AND creative flair? You could be a natural for a career in digital marketing! Whether you’re just starting out or looking for a career change, we’ll show you how to get into digital marketing without a degree.

Think that using Microsoft applications from sunup to sundown means passing your certification exam is a sure thing? Even if you work on Microsoft platforms on a daily, professional basis, it would be almost impossible for you to know every function, every task the test will cover. That’s why it’s important to take test-prep seriously and use these 8 study tips to pass the Microsoft certification exam.

You already know that your new work-from-home life demands a new skill set: Managing Zoom meetings, staying productive even when the cat crawls onto your lap, and hiding your office snacks from your toddler. But did you know that cybersecurity skills are key to WFH success? Now that you are working remotely, your company’s data is vulnerable in new ways, and it’s crucial that you know how to protect it. Luckily, you don’t have to be tech gods like Lisbeth Salander or Mr. Robot to know how to defend against cyber threats. By changing a few simple habits, you can master these cybersecurity basics for remote workers. 

Jack Nilles’ Twitter account identifies him as “a former ‘rocket scientist’ spacecraft designer turned applied futurist, father of telecommuting and author….” The book that helped earn him the “father of telecommuting” title is “Telecommunications-Transportation Tradeoff: Options for Tomorrow,” published in 1976. Nilles long has held that one of the primary hurdles to working remotely is security. With COVID-19 exponentially increasing telecommuting, you don’t have to be a rocket scientist to know this is a good time to explore cybersecurity tips essential for remote workers during the pandemic.